Ridiculous things are easier to remember

"When you're trying to understand, study or remember something, don't think too hard. Relate it to similar, funny or even ridiculous things. The more ridiculous it is, the easier it becomes to remember." - Unknown

This is a piece of advice you might have heard before. It's common advice in "how to remember things". I think it mostly works with lists of things, but it could work for other things.